Cars and Coffee: South Bay Sunday by Milestar Tires

Cars and Coffee: South Bay Sunday by Milestar Tires

The Cars and Coffee scene has grown since its introduction just a few years ago, but there was one area that was lacking such an event. That’s when the team down at Milestar Tires decided it was time that the South Bay got their own event with South Bay Sunday.

Cars and Coffee at South Bay Sunday

It was probably a phenomenon that not many predicted would get as popular as it has today. A gathering of car enthusiasts of all kinds that get up, sometimes even before the sun rises, to gather at a local spot for a good cup of coffee and look at each other’s cars. It wasn’t a single make or even just JDM, American, or European makes. Cars and Coffee was for everyone when it started in Irvine, CA back in 2006. It’s now grown into something that not only each state has, but seemingly every country where there is a driving public has a Cars and Coffee event of their own.

green VW Bus and yellow and red VW Beetles at Cars and Coffee South Bay Sunday

While these events had taken off in the Irvine and Orange County area of California, Los Angeles was sorely lacking many events. There certainly wasn’t a regular event happening in LA. One would pop up, but there was never a permanent fixture for the city best known for its custom car culture. That’s when Martin and Rob of Milestar Tires came to the rescue. Utilizing the Tireco building where Milestar is headquartered, the former headquarters of Nissan North America, and right in the heart of California’s custom car and hot rod culture. Right in the heart of the South Bay in Torrance, CA.

JDM at Cars and Coffee South Bay Sunday

Just like other Cars and Coffee events, the ones at Milestar’s parking lot is open to all and you’ll see everything from classic hot rods, high-tech exotics, and lifted trucks. No one is unwelcome, provided you act as a good neighbor and don’t rev your engines, peel out of the parking lot, or speed around the city streets. Follow those rules and this event will be around for a long, long time.

When will the next Cars and Coffee South Bay Sunday take place? It’s every third Sunday of the month, so your next one will probably be coming very soon. We hope to see you there!

grey red and yellow Ford Mustangs and and red Honda NSX at Cars and Coffee South Bay Sunday

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MILESTAR TEAM WINS MODIFIED CLASS AT THE 2022 KING OF THE HAMMERS EVERY MAN CHALLENGE

John Mathews of Off Track Motorsports Wins 4500 Modified Class on Milestar Patagonia M/T Tires

Gardena, CA – Feb 7, 2022 – MILESTAR, a leader of high value performance tires, is pleased to announce a team win at the 2022 Ultra4 Racing King of the Hammers – Every Man Challenge Modified Class. John Mathews of Off Track Motorsports (#4580), took the win in his custom chassis Jeep Wrangler, shod with 37X12.50R17LT Milestar Patagonia M/T tires.

John, an accomplished off-road and desert racer, added his 7th podium finish on Patagonia M/T’s in numerous off-road racing events across the country. He had an amazing qualifying earlier in the week, allowing him to start 10th out of 135 cars in the race. He maintained a solid and quick pace in Lap #1’s desert loop, but really extended his lead during the rock trails of Lap #2; which ultimately led to his 1st place finish in the Modified Class.

King of the Hammers is arguably the most grueling set of single-day off-road races in the world, and truly a battle of attrition. The Every Man Challenge race started with 135 vehicles taking the green flag, yet only 34 survived and finished the race.

Seven additional teams competed on Milestar Patagonia M/Ts during King of the Hammers week. They include Dustin Esenhour (#4472) and James Mahoney (#308) in the 4400 Class Race of Kings, and Eric Johnson (#1311), Kyle Seggelin (#617), Anthony Hadsall (#4652), Shawn Rants (#4531) and Gary Henderson (#4562) in the Every Man Challenge. Notably Kyle Seggelin is the only competitor in the entire field competing in an EV (electric vehicle).

This year’s race caps off 5+ years of continuous feedback from real-world enthusiasts and professional rock-racing and rock-crawling competitors, who have assisted in developing the second generation Patagonia M/T-02, set to debut in just a few months. The Patagonia M/T-02 garners much of the original M/T design, yet integrates all-new internal tire technologies with finite adjustments. It is engineered to be even stronger, tougher and more pliable during aggressive rock-crawling, yet harness the traits that made it one of the smoothest and quietest on-road performing M/T tires on the market. It will now be offered with Milestar’s MILETECH® 3-Ply sidewall for maximum sidewall durability, yet still pliable and flexible for aired-down bite and off road grip.

“On behalf of the Milestar Tires’ family; I want to congratulate John Mathews and Off Track Motorsports for an amazing win, stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. Thank you to all the teams that supported us during the Every Man Challenge and the Race of Kings. Your commitment, dedication, and knowledge is essential for our product development, reliability and continued improvements.”

“We’re proud to be supported by Milestar Tires, and honored to put them on top of the podium in our class, stated John Mathews. Our Patagonias survived 156 miles of the most brutal desert and harsh rock trails with ZERO tire failures. This is our 4th year racing on Milestars and this is our best achievement yet.”

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TIRECO’S MILESTAR BRAND ANNOUNCES NEW INTERACTIVE WEBSITE

Gardena, CA – August 25, 2020 MILESTAR, a leader of high value performance tires is pleased to announce the launch of an all-new interactive brand website. The new website offers a sleek, and ultra-modern design, with easy navigation, helpful application search tools, and additional resources.

The new website is part of an ongoing evolution to provide consumers quick, concise and current information about their products, sizing and applications. It includes improved functionality and seamless access to performance attributes and additional product information. It also includes content product videos and engaging social content.

The interactive website features include scrolling, visual animations. These animations improve the mobile user-experience and allows for a smooth delivery of product attributes and features in a streamlined system. The tire specifications include clean, simple charts that can expand to provide even more granular measurements and additional information. All this while conforming to a multitude of screen resolutions and devices.

“We’re proud to introduce the new Milestar-Tires-dot-com,” stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. “We’ve seen traffic from mobile devices triple in the past few years, and developing a site that embraces mobile-technology and the mobile-experience was the next evolution.”

Please visit www.milestartires.com 

TIRECO’S MILESTAR BRAND ANNOUNCES NEW 40” TALL PATAGONIA X/T

Gardena, CA – November 5, 2019 – MILESTAR, a leader of high value performance tires is pleased to announce 12 expansion sizes for PATAGONIA X/T Xtreme all-terrain tire to include 40X13.5R17LT high flotation. The X/T is a modern, refined light truck tire designed to deliver the bold aggressive looks and tough off-road performance normally found in an M/T tire, yet still providing the smooth quiet on-road manners associated with an all-terrain tire.

The PATAGONIA X/T’s Rugged Tread Blocks feature step-down supports on the center blocks to provide enhanced stability and handling.  All sizes feature a 3-Ply Sidewall for added strength and durability, and a silica-infused cut and chip resistant tread compound, to work with stone and mud ejectors to tackle the roughest and toughest off-road conditions.  Additionally, select sizes are offered with an F load rating to allow for higher load carrying capacity ideal for today’s ¾ Ton and 1 Ton truck applications. 

The X/T is engineered and designed for a quieter ride utilizing a variable Pitch Tread Pattern, while the Variable Depth Siping provides performance consistency throughout the entire life of the tire.  A total of 19 sizes will be available in Q1 2020 with another 29 sizes coming in late 2020.  All sizes of the PATAGONIA X/T feature 18/32” tread depth and are backed with a 40K Mile Limited Warranty.

“This expansion includes aggressive flotation, plus-sized fitments to stay competitive in the Jeep®, light truck and off-road markets,” stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. “Sizes like the 35”, 37”, and 40” show our commitment to these markets and the continued growth and expansion of the entire Patagonia Family of light truck and SUV tires.”

Popular Sizes Available:

LT285/70R17 E/10, 35X12.50R17LT D/8, 37X12.50R17LT D/8, LT305/55R20 F/12, 37X12.50R20LT F/12, 40X13.5R17LT D/8

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TIRECO’S MILESTAR BRAND FINISHES TOP 5 DURING KING OF THE HAMMERS WEEK

Gardena, CA – February 6, 2019 – Building upon their finish in the King of the Hammers UTV race, MILESTAR, a leader of high value performance tires finishes 5th in the 4WP® Every Man Challenge 4800 Class. Aptly named for being a limited class on a modified King of the Hammers race course, that allows a more affordable way for teams to compete in a race with strict requirements such as a DOT-Approved tires, single-shocks per corner, and solid-axles.

Veteran Ultra4 Rock Racer Mike Johnson and his co-driver Martin Castro started 46th off the line in a field of over 130 race teams. With tenacity and grit working in their favor during the tumultuous race, they clawed through the field to finish in the Top 5. Milestar’s Patagonia M/T mud terrain tire continues to showcase its durability as it competes in some of the harshest and toughest races. Over 130 race teams competed in the Every Man Challenge race with more than half the field failing to cross the finish line. Some racers say, The King of the Hammers race week is not about winning, but about finishing. It is a test of man and machine braving the toughest rock-racing course in North America.

The PATAGONIA M/T tire delivers outstanding traction and overall performance in some of the toughest terrains. Offered in 15 to 20 inch sizes for LT and flotation applications including 35×12.50R20, 37X12.50R17, 38×15.50R20, and 40X13.5R17 and currently available for factory direct or warehouse shipment.

“We entered King of the Hammers with modest expectations knowing the level of competitiveness from all the race teams,” stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. “Coming away with two race finishes and a Top 5 proves that the Patagonia family of tires can compete in the harshest off road arenas in the world. Congratulations to Mike Johnson for an amazing Top 5 run.”

Popular Sizes offered: LT285/70R17, 35X12.50R15LT, 35×12.50R20LT, 37X12.50R17LT, 38X13.50R17LT

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TIRECO’S MILESTAR BRAND FINISHES GRUELING KING OF THE HAMMERS UTV RACE

Gardena, CA – February 4, 2019 – MILESTAR, a leader of high value performance tires is pleased to announce the PATAGONIA SXT UTV tire completing its first-ever professional race. Milestar’s first foray into UTV off-road competition came in the form of arguably the most grueling single-day race in North America. To showcase the toughness of the new Patagonia SXT, Milestar partnered with Savvy Off Road, FOX Shocks, and Dan Fresh Racing, to compete at the 2019 Ultra4 Can Am UTV Race Presented by HCR. Starting in 47th, Dan Fresh plowed his way forward in his Can Am Maverick X3 to finish 12th overall. With only 28 of the starting 112 finishing; it is a testament to this race and the toll it takes on man and machine.

Dan Fresh of Orange County, California; a veteran in off road racing has competed in several classes over his 20-year career; securing four Baja 1000 wins, two SCORE Championships, and the overall victory of the King of The Hammers Everyman Challenge in 2018. For 2019, Fresh partnered with Savvy Off Road to help prepare his Can Am Maverick X3, equipped with 32×10.00R15 Patagonia SXT tires. No stranger to harsh desert, rock-racing, Savvy Off Road has eight class wins at King of the Hammers, including six overall victories.

Launched in late 2018, the PATAGONIA SXT is a UTV and Side By Side specific off-road tire designed to conquer the harshest desert and rock conditions. It is constructed with a Kevlar® belt package to enhance strength while keeping the tire’s carcass weight as light as possible. Formulated with a cut and chip resistant, silica-enriched tread compound, the SXT is capable of providing competent traction in the silt, sand and rocks. Deep, wide grooves with stone ejectors help disperse dirt and debris, while overlapping wide tread blocks maintain stability and improve sure-footed control during rapid acceleration and braking. The Patagonia SXT is now available for both factory direct and warehouse shipments.

“Entering the recreational and competition UTV segment is an evolution of our Patagonia family of tires and shows our commitment to the light truck and off-roading community,” stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. “We’re excited to be partnered with Dan Fresh Racing and being able to showcase what the SXT can do during one of the toughest races in the world.”

Popular Sizes offered: 28×10.00R14, 30×10.00R14, 32×10.00R14, 30×10.00R15, 32×10.00R15, 33×10.00R15, 34×10.00R15

TIRECO’S MILESTAR BRAND ANNOUNCES FIRST ENTRY TO THE BAJA 1000

Gardena, CA – October 31, 2018 – MILESTAR, a leader of high value performance tires is pleased to announce the launch of the all-new PATAGONIA SXT tire, engineered specifically for recreational off road vehicles, such as UTVs and Side By Sides. This DOT approved UTV specific tire is developed to conquer extremely harsh terrains such as those found in the Baja California Peninsula of Northwest Mexico.

The Patagonia SXT is constructed with a Kevlar belt package to enhance strength while keeping the tire’s carcass weight as light as possible. Formulated with a cut and chip resistant, silica-enriched tread compound, the SXT is capable of providing competent traction in the silt, sand and rocks. Deep, wide grooves with stone ejectors help disperse dirt and debris, while overlapping wide tread blocks maintain stability and improve sure-footed control during rapid acceleration and braking.

To showcase the toughness of the new Patagonia SXT, Milestar has partnered with FOX Shocks and Dan Fresh Racing, to compete in 51st Running of the SCORE BAJA 1000 starting on November 14, 2018 in Ensenada, Mexico.

No stranger to the famous desert race, Dan Fresh has competed in several classes over his 20-year career; securing 4 Baja 1000 wins, with 2 Score Championships. He will compete in Class 2900, Pro UTV Forced Induction in a Magnum Offroad prepped Can-Am X3, equipped with 32×10.00R15 Patagonia SXTs. This will be Milestar Tires first entry in the SCORE BAJA 1000 race.

As with all the PATAGONIA family of Milestar Tires, the SXT delivers a balance of maximum traction with ultra-durable construction. The tire launches with the popular 32×10.00R15 competition size, with additional sizing to come in 2019. The Patagonia SXT is now available for both factory direct and warehouse shipments.

“Entering the recreational and competition UTV segment is an evolution of our Patagonia family of tires and shows our commitment to the light truck and off-roading community,” stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. “We’re excited to announce our new partnership with Dan Fresh Racing and being able to showcase what the SXT can do in one of the toughest races in the world.”

Popular Sizes offered: 28×10.00R14, 30×10.00R14, 32×10.00R14, 30×10.00R15, 32×10.00R15, 33×10.00R15, 34×10.00R15

TIRECO’S MILESTAR BRAND ANNOUNCES NEW XTREME ALL-TERRAIN

Gardena, CA – October 26, 2018 – MILESTAR, a leader of high value performance tires is pleased to announce the all-new PATAGONIA X/T Xtreme all-terrain tire. This modern refined light truck tire is designed to deliver the bold aggressive looks and strong off-road performance normally found in an M/T tire, yet still providing the smooth quiet on-road manners associated with an all-terrain tire.

The PATAGONIA X/T’s Rugged Tread Blocks feature step-down supports on the center blocks to provide enhanced stability and handling. All sizes feature a 3-Ply Sidewall for added strength and durability, and a silica-infused cut and chip resistant tread compound, to work with stone and mud ejectors to tackle the roughest and toughest off-road conditions. Additionally, select sizes are offered with an F load rating to allow for higher load carrying capacity ideal for today’s ¾ Ton and 1 Ton truck applications.

The X/T is engineered and designed for a quieter ride utilizing a variable Pitch Tread Pattern, while the Variable Depth Siping provides performance consistency throughout the entire life of the tire.

The initial launch will feature 20 popular OE replacement and aftermarket sizes, for the light truck and off-road enthusiast market. All sizes of the PATAGONIA X/T feature 18/32” tread depth and are backed with a 40,000 mile limited warranty.

“Expanding the Patagonia family of tires continues to be a top priority of us,” stated Andrew Hoit, Tireco’s Vice President of Sales and Marketing. “We’re committed to meeting our dealer’s ever-growing, light truck volume, by delivering a variety of truck tire options, tailored to their customer’s needs.

Popular Sizes Available: 35X12.50R20LT F/12, LT275/70R18 E/10, LT305/55R20 F/12, 37X12.50R20LT F/12, LT275/65R20 E/10